10

Feb

Service apartment "Anyplace Select" that has everything for remote work-96% occupancy rate in the United States

 "Anyplace", which rents out hotels and colling spaces as a rental service, is doing well with "Anyplace Select", a new service specializing in remote work that started in 2021. Achieved sales of about 100 million yen in 7 months from launch. The occupancy rate remains at 96%, which is a good result.

"Anyplace Select" Image of the whole room Mr. Satoshi Naito, CEO of Anyplace. Currently, he himself lives in a room at Anyplace Select

Anyplace was founded in Silicon Valley in 2015 by CEO Satoshi Naito. Currently, it operates in 60 countries around the world, including the United States and Europe. Anyplace Select was commercialized in response to user feedback that emerged from the operation of Anyplace.

 The work environment has changed significantly due to the corona crisis.Remote work has become commonplace, and an environment where you can work from home has become demanded. I can't help but worry about the small desk and slow Wi-Fi that I had put up with. Some of my friends brought a monitor to the place where they stayed." grab it quickly.

Anyplace Select installed desks, chairs, displays, etc. in addition to furniture and home appliances in luxury apartments rented by Anyplace, transforming them into serviced apartments specializing in remote work. The point is that it is optimized for a remote work environment, with a wide desk and a chair that does not get tired even when sitting for a long time. A monthly contract is possible, which can be contracted from the 30th.

 "The feature is that you can immediately provide a comfortable workspace if you just bring your laptop. We have also prepared a green screen so that we can respond to remote meetings, which have increased dramatically due to the corona crisis." 's workspace is completely organized. In addition to the display, it is also equipped with a microphone and speakers. Prepare a set of tools that many people would have bought at home due to the corona wreck.

Anyplace Select's workspace. Equipped with the tools necessary for remote work, such as a large desk, a chair that won't get tired even if you sit for a long time, and a display.

Service apartment with everything for remote work

 Mr. Naito received feedback from users saying "I want an environment where remote work is possible" and immediately considered commercialization. He went to rent a room by himself, read reviews, etc., and selected desks and chairs one by one. The first tenant is an employee of a major IT company. Residents testify to the comfort of living by saying, "They are happy that the environment is better than the office, and it's actually been seven months since the service started, but they're still living there."

 "I actually chose desks and chairs myself, and while I was picking and improving, the current form was completed. I myself currently live in a room at Anyplace Select, What I found out was that once you use it, you can't go back (laughs)," and after trial and error, he created a comfortable workspace.

"Recently, I've been asked for advice on the tools and furniture I use in my workspace. You don't know if furniture and home appliances really suit you until you use them. We want you to stay at our property. I started to think that there might be a need for a place where people can try out the products they want.A place like b8ta, an experiential store that landed in Japan a few years ago. can be provided as a room," he is also exploring new business models.

 Our most recent business development is to further increase the number of Anyplace Select rooms that we currently have in San Francisco, New York, Los Angeles, and San Diego. We also want to expand from cities such as New York to places where vacationers can go, such as Hawaii.”

``With remote work becoming the norm, the demand for workcations is very high. It's easy to get caught and feel guilty about yourself.With Anyplace Select, it's easy to create a boundary between work and play by securing a proper workspace." Proposing a more comfortable working environment do.

 The rapid increase in remote work due to the corona crisis, but Mr. Naito said, "This trend will take root even after the pandemic. Most of the employees also want to work remotely, which is a big advantage for the company. Until now, We had to hire near our company, but from now on, we will be able to acquire excellent human resources from anywhere in the world," he said about the current situation in the United States.

 Currently, Anyplace Select has not expanded into Japan, but Mr. Naito said, "If the situation settles down, we definitely want to expand in Japan. Our business depends on properties. Even in Japan where remote work has increased Since it is a service that is sure to be accepted, I would like to actively connect with real estate companies who provide properties,” he said, positively looking forward to expanding the service in Japan.